Legal Advertising

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Just returning from a week in Southern California and wanted to share some pics from a couple billboards around Los Angeles. I thought I might see lots of new trends and cutting edge stuff.  Nothing quite that dramatic, but a few surprises nevertheless.

Lawyers and public transportation, perfect together.

Lawyers and public transportation, perfect together.

In only our second blog post, we noted that many attorneys had discovered bus boards as a way to reach accident victims. In CA, it’s not different, except for the language. Moving on to medicine. . .

And I thought the overcast skies were due to marine haze.

And I thought the overcast skies were due to marine haze.

Do you need to get a reeferal for seeing medical marijuana specialists?

Do you need to get a reeferal for seeing medical marijuana specialists?

This billboard in LA was a sad reminder that basketball great Magic Johnson is still living with HIV, but at least he is living well and still providing hope to many.

Magic Johnson is still offering hope to those with HIV.

Magic Johnson is still offering hope to those with HIV.

A trip to Dodgers Stadium to cheer on the Phils Monday night revealed that the Phils have a lot of fans who live in LA or are willing to travel. But also that they have a very different view of stadium food on the West Coast.

Only in LA are noodles considered stadium fare.

Only in LA are noodles considered stadium fare.

Finally, there was this reminder in Old Town San Diego that some of our best known brands have some very deep roots.

Wells Fargo once delivered other than financial solutions.

Wells Fargo once delivered other than financial solutions.

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On the (Accident) Scene

On the (Accident) Scene 2

Not sure that two ads constitute a trend, but I was amused to be behind two SEPTA buses recently (North Philadelphia and Plymouth Meeting) and to see bus boards for two different personal injury lawyers. Talk about advertising where the rubber meets the road. About the only better media buy would be a mobile phone ad that is delivered immediately following an accident in which the driver has been texting while driving. Maybe OnStar is working on the technology.

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